Photo by Isaac Smith on Unsplash

 

So in today's video, I'm going to be talking about goal setting for the new year. (music) There's so many ways you can set goals. You will find so many videos on this on YouTube, or, you know, there are so many blog posts on different ways you can set goals. And honestly, I don't really think that one way is superior to another way. 

The most important thing is just that you use a system that works for you and that you set up your goals in something that you will regularly check and monitor. You don't want to set goals for the new year and just put them in a notebook or put them in a word document. 

And you just put it somewhere on your computer, or you put your papers somewhere in your desk and you never check in on it. And you never kind of measure your progress and see where you're going. So the best goal setting system that you can use is one that you will actually use. 

That being said, I am really keen on simplicity. I'm sure that you guys know that about me. So this year, when I set out to set some goals for myself for the new year, I was really looking for a methodology that is very simple, easy to use, easy to understand, and not that technical doesn't require apps and things like that. So this year I am setting my goals with the O K Rs method. So O K Rs stands for objectives and key results. And I actually first heard about this method from Heinrich, from Firm Learning. 

He is another YouTuber, but Heinrich's got a great channel. I love how he breaks things down and explains them so very well. 

So I was definitely inspired to try out his system because he seems like a very organized guy. This is a system that some of the biggest corporations in the world use to set their objectives and break it down into key results. But this methodology is definitely applicable in personal situations as well. And it works really well for setting your own personal goals. 

You can look at the OKRs method as basically working in three simple steps. First, you said a very ambitious goal or objective that's the O part. And second, you break down your objective into very clear and measurable key results. So that's the KRs part. 

Third, you hit these key results to get closer to your objective. So now that I've given you a bit of background on this topic, I'm going to jump over here into Excel, where I have my objectives and key results set up and we're just going to go over it together. So I have my 2021 goals broken down into four different categories. First I have professional goals. 

Then I have personal goals, financial goals, and health goals. You could of course adjust these categories. If you have other goal buckets that are really important to you, but for me, this is a simple way to set it up. 

So let's start out by going over my professional goals. So you can see here, I have two different main objectives for 2021, and they are both related to YouTube. 

And my first objective here, as you can see is for the Money Confident Club, which is what I'm going to be rebranding my YouTube channel as in the new year. So a bit of a spoiler alert here, but yes, my objective with the Money Confident Club is to reinvent my YouTube channel and establish it as a place where women learn to confidently manage plan and invest their money. 

So for me, this is a very good objective because it's very clear and focused. So my overall key action to lead me towards this objective is to post one quality educational video per week on YouTube and three quality educational Instagram posts per week. 

Then right underneath, we have here the key results. Now they are broken up by quarters. Um, if you've never worked with like Q1, Q2, Q3 Q4 before, this is basically the quarters of the year. So the year in three month increments, which I personally find a really, really helpful way to sort of structure your year. And I have two key results for the first quarter for the Money Confident Club. 

And the first one is to hit 280,000 subscribers here on the channel. And I've really never been a person to set subscriber goals or growth goals. Because I always just thought YouTube should be a fun place. And I shouldn't set goals like that because I'm going to stress myself out. When in reality, I have found that not setting those types of specific and measurable goals basically gives me a pass on not doing the work that I should be doing. 

So basically I'd like to see the challenge growing again and going in the right direction and a key result that will indicate to me that that is happening. Would be hitting 280,000 subscribers. My second key result for the first quarter is to launch the Money Confident Club Instagram page and reach 5,000 followers It is such a great place to connect with people that you watch online. 

I love following different YouTubers on Instagram and keeping up with them and seeing what they're doing and getting, sometimes, some value out of their posts. But I do think Instagram is just a super important channel and it is one that I should take more seriously. And I should just be more consistent on it's not even about being super serious or overthinking all of your posts, but I just need to be more consistent on it. 

So setting up this key result will help hold me accountable. And since I really feel like I have no idea what I am doing when it comes to building and growing an Instagram page, I am taking a class on Skillshare about building an Instagram page successfully, but I'll tell you more about that at the end of this video. And then for the second quarter, I would like to see that continual subscriber growth on my YouTube channel. So it would be great to hit 340,000 subscribers. And then in three, it'd be great to hit 370,000 subscribers. So in quarter four, I can reach 400,000 subscribers by the end of the year. 

And now that I'm reading that, I'm like, okay, that's a lot of new subscribers. We're talking about maybe 150,000 new subscribers in a year, which is very, very ambitious, but Heinrich pointed out in his video about his objectives and key results for new year that it is important that you set ambitious goals. 

You should be okay with not hitting them, but it's better to aim high and get closer in that direction. 

You know what I mean? You don't want to set a super low goal. You should set it somewhat ambitious, and even if you don't hit it all the way, you're still going to be happy. And to be honest, it's really not so much about subscribers to me.

 It's just, I need to get consistent on this platform and I need to focus on quality educational videos. And I'm hoping that the growth happens as a by-product of just me enjoying myself, enjoying the videos that I'm posting and really believing in the mission of the channel. And lastly, in the fourth quarter, jumping back to the money confident club, Instagram page, it would be great to have 10,000 followers on there by the end of the year. And right now that page has zero followers. 

This is a fresh page. So that also is a very big goal because it's pretty tough to grow on Instagram nowadays, but Hey, I'm going to set that goal. I'm going to post three times a week to try to get there. So if you are interested in learning more about personal finance, learning ways that you can confidently manage plan and invest your money, follow my new account money, confident club, there are zero followers. 

So you will be the first moving on to my objective for how to Switzerland, how to Switzerland is my second YouTube channel. 

And yeah, it is kind of my fun hobby channel where I post like, you know, a little bit more lifestyle stuff. It's basically everything about my life here in Switzerland. So this is sort of my hobby channel, but I'm still going to set some goals and set my objectives and key results because it just helps me stay on track. And my overall sort of action to reach this objective is to post one video per week and have fun. 

I have to remind myself sometimes that this is just my fun channel, where I don't stress too much over, um, you know, things it's just super casual and that's kind of how I want to remind myself to run the channel and just not worry about it. 

My key results for that channel are very simple. I'm measuring my results in subscriber growth as well here. So I have in Q1 hitting 75,000 Q2, 85,000 Q3 95,000 Q4 100,000, which would be really exciting for me because then I would get that silver play button. I have like the OG silver play button here. They don't even make these anymore. Um, so it'd be really cool to have the new one for the how to Switzerland channel. 

And I know a lot of people really enjoy that channel people that are moving to Switzerland, find it very, very helpful. So I want to continue to deliver some fun and casual yet informative videos over there. Let's move on now to the personal goals. I have two major objectives here in the personal goals category. My first objective is to complete my application for Swiss nationalization.

 I have actually qualified for Swiss nationalization for quite some time now, but I have not managed to submit my application, which is really a pity because this whole process takes quite a long time. It's just something that keeps getting pushed and pushed and pushed to the back. So I said, you know what? This is going to be a goal this year. 

I need to break it down. I need to hold myself accountable because even just getting started is a huge step in the right direction. So in Q1, I want to collect all the information and paperwork that I need from the immigration authorities. 

And I also need to pass the required German exam. And I want to point out here that I said, pass required German exam. That is a key result. That is a measurable result. I pass the exam. I have it in my hand. I didn't just write down study German. 

That's not a good goal. That is not a key result. That is measurable. And to be honest, I have been doing that for a long time, probably for one year, I've been writing study German on my to-do list or on my life admin lists or whatever, just writing study German. I should study German today this week and it never happens. 

So I'm going to set a little bit stronger results for myself here of passing the required German exam, because that means even if I don't feel a hundred percent ready, I'll make sure that in Q1, I go take that exam and try my hardest to pass it. 

So, as you are writing your key results, make sure that you are writing things that are very specific and measurable, this is not the time to be general and sort of up in the clouds. That's kind of where you want to think for your objective. 

It's okay to start a little bit broader and then narrow that down into a clear objective. And in the key results, you should be super specific and make sure that they are measurable results. Just like here in quarter two, I said, I'm going to submit a completed application, not work on the application, not try to get it submitted, not work on my submission, but actually submit the completed application that is measurable. 

It means that there's a stamp on the envelope and it is off and away. My second personal goal or objective is to increase my finance and investing knowledge and the key activity I need to do in order to reach that is to read the financial times every day and read for 30 minutes in an investing book.

 I just signed up for the Financial Times newspaper. And this was a Christmas present to myself. It's quite expensive to get the financial times delivered to your house here in Switzerland. But I think it's something that I really want to learn more about and I really want to stay up to date. So I'm really excited about getting that newspaper. 

So I definitely plan on that every day in the morning. And then at night I want to read for 30 minutes and an investing book. And my key results are very simple as well. I have for Q1 three books finished Q2 6 books, Q3, 9 books, Q4 12 books. So that is 12 books total for the year, which would definitely be a record for me. 

I know if I commit to reading 30 minutes a day would probably be quite more than 12 books for the year, but I think I feel the most comfortable putting that 12 books number there for now. Okay. Financial goals. I'm actually going to skip because this is getting long and I'm going to go over that with you in another video. 

So stay tuned for my 20, 21 financial goals, but we are going to jump down now into the health goals. I have one very simple one related to tennis. I have been on, not a health journey, but a tennis journey for a few years now trying to learn tennis.

 It's just a great lifelong sport that I really want to be decent at. So I set my objective to be able to play tennis properly, you know, be confident in my tennis skills and be able to actually enjoy a game. So in order to do this, I think it's important that I try to play tennis once a week. My key result for the first quarter is to have an increased fitness level and understanding of the basic swings. 

So when I'm running around the tennis court, I'm not getting so drained so quickly as right now, I'd like to feel an increase in my fitness level. 

So I know that's kind of generic, but for me, I know what that means. I just need to be able to run around and feel a bit athletic and not feel like I'm dragging myself all over the courts. And in the second quarter, I want to understand tennis rules because I really never bothered to learn them.

 I never really learned them in our tennis lessons, maybe some basics, but nothing really too detailed. So I would love to actually understand the tennis rules by the second quarter and have improved my, my swings, you know, actually feel a bit confident in them and feel like I'm gaining some, some skills. 

And also in the second quarter, I would like to attend a tennis camp. Maybe I can find a summer tennis bootcamp or something like that to attend. And in the third quarter, I would like to be able to play proper tennis and actually be able to keep score. 

And by the end of the year, it would be great to be so comfortable with my skill level, that I could even sign up for like a beginner adults, tennis tournament or something like that. So this is a very lofty goal for me. This is probably the one I'm the most nervous about, but I need to set some ambitious targets. So that is it for my 2021 goals. 

I really hope that you found this system helpful or inspiring in some way. I had a pretty difficult year in 2020, and I didn't really hit many goals whatsoever. So I'm really looking forward to a fresh start and the new year where I can just kind of shift my mindset. Of course we have no idea what's going to happen in the new year. 

And even if I don't hit these things, it's totally okay. The point is I'm setting goals and I'm working in the right direction. And I have something to strive for because in 2020, I didn't really, I kind of gave up on that. 

You know, so no matter what comes in 2021, I definitely want to make more out of my time. And I want to try to get the most out of the year, even though it's definitely not going to be in the easy breezy year. 

As I mentioned earlier in this video, I am currently using my new year's break to gain a new skill over on Skillshare. I definitely consider myself a lifelong learner and I love Skillshare because it is an online learning community with thousands of inspiring classes, for creative and curious people on Skillshare.

There are so many ways you can explore new skills, deepen your existing passions and get lost in creativity. 

So whether you want to learn about cooking or houseplants or building a personal brand or getting started on YouTube big, definitely have a class for you. I'm currently in the middle of an amazing class called finding Instagram success, building an account. People care about the host of the class. Taylor Lauren is amazing. She is really inspiring and just a really engaging teacher.

Today's video is sponsored by Skillshare. Hey guys, welcome back to my channel. I hope you are having a fantastic day. So in today's video, I'm going to be talking about goal setting for the new year. (music) There's so many ways you can set goals. You will find so many videos on this on YouTube, or, you know, there are so many blog posts on different ways you can set goals. And honestly, I don't really think that one way is superior to another way. The most important thing is just that you use a system that works for you and that you set up your goals in something that you will regularly check and monitor. You don't want to set goals for the new year and just put them in a notebook or put them in a word document. And you just put it somewhere on your computer, or you put your papers somewhere in your desk and you never check in on it. And you never kind of measure your progress and see where you're going. So the best goal setting system that you can use is one that you will actually use. That being said, I am really keen on simplicity. I'm sure that you guys know that about me. So this year, when I set out to set some goals for myself for the new year, I was really looking for a methodology that is very simple, easy to use, easy to understand, and not that technical doesn't require apps and things like that. So this year I am setting my goals with the O K Rs method. So O K Rs stands for objectives and key results. And I actually first heard about this method from Heinrich, from Firm Learning. He is another YouTuber, but Heinrich's got a great channel. I love how he breaks things down and explains them so very well. So I was definitely inspired to try out his system because he seems like a very organized guy. This is a system that some of the biggest corporations in the world use to set their objectives and break it down into key results. But this methodology is definitely applicable in personal situations as well. And it works really well for setting your own personal goals. You can look at the OKRs method as basically working in three simple steps. First, you said a very ambitious goal or objective that's the O part. And second, you break down your objective into very clear and measurable key results. So that's the KRs part. Third, you hit these key results to get closer to your objective. So now that I've given you a bit of background on this topic, I'm going to jump over here into Excel, where I have my objectives and key results set up and we're just going to go over it together. So I have my 2021 goals broken down into four different categories. First I have professional goals. Then I have personal goals, financial goals, and health goals. You could of course adjust these categories. If you have other goal buckets that are really important to you, but for me, this is a simple way to set it up. So let's start out by going over my professional goals. So you can see here, I have two different main objectives for 2021, and they are both related to YouTube. And my first objective here, as you can see is for the Money Confident Club, which is what I'm going to be rebranding my YouTube channel as in the new year. So a bit of a spoiler alert here, but yes, my objective with the Money Confident Club is to reinvent my YouTube channel and establish it as a place where women learn to confidently manage plan and invest their money. So for me, this is a very good objective because it's very clear and focused. So my overall key action to lead me towards this objective is to post one quality educational video per week on YouTube and three quality educational Instagram posts per week. Then right underneath, we have here the key results. Now they are broken up by quarters. Um, if you've never worked with like Q1, Q2, Q3 Q4 before, this is basically the quarters of the year. So the year in three month increments, which I personally find a really, really helpful way to sort of structure your year. And I have two key results for the first quarter for the Money Confident Club. And the first one is to hit 280,000 subscribers here on the channel. And I've really never been a person to set subscriber goals or growth goals. Because I always just thought YouTube should be a fun place. And I shouldn't set goals like that because I'm going to stress myself out. When in reality, I have found that not setting those types of specific and measurable goals basically gives me a pass on not doing the work that I should be doing. So basically I'd like to see the challenge growing again and going in the right direction and a key result that will indicate to me that that is happening. Would be hitting 280,000 subscribers. My second key result for the first quarter is to launch the Money Confident Club Instagram page and reach 5,000 followers It is such a great place to connect with people that you watch online. I love following different YouTubers on Instagram and keeping up with them and seeing what they're doing and getting, sometimes, some value out of their posts. But I do think Instagram is just a super important channel and it is one that I should take more seriously. And I should just be more consistent on it's not even about being super serious or overthinking all of your posts, but I just need to be more consistent on it. So setting up this key result will help hold me accountable. And since I really feel like I have no idea what I am doing when it comes to building and growing an Instagram page, I am taking a class on Skillshare about building an Instagram page successfully, but I'll tell you more about that at the end of this video. And then for the second quarter, I would like to see that continual subscriber growth on my YouTube channel. So it would be great to hit 340,000 subscribers. And then in three, it'd be great to hit 370,000 subscribers. So in quarter four, I can reach 400,000 subscribers by the end of the year. And now that I'm reading that, I'm like, okay, that's a lot of new subscribers. We're talking about maybe 150,000 new subscribers in a year, which is very, very ambitious, but Heinrich pointed out in his video about his objectives and key results for new year that it is important that you set ambitious goals. You should be okay with not hitting them, but it's better to aim high and get closer in that direction. You know what I mean? You don't want to set a super low goal. You should set it somewhat ambitious, and even if you don't hit it all the way, you're still going to be happy. And to be honest, it's really not so much about subscribers to me. It's just, I need to get consistent on this platform and I need to focus on quality educational videos. And I'm hoping that the growth happens as a by-product of just me enjoying myself, enjoying the videos that I'm posting and really believing in the mission of the channel. And lastly, in the fourth quarter, jumping back to the money confident club, Instagram page, it would be great to have 10,000 followers on there by the end of the year. And right now that page has zero followers. This is a fresh page. So that also is a very big goal because it's pretty tough to grow on Instagram nowadays, but Hey, I'm going to set that goal. I'm going to post three times a week to try to get there. So if you are interested in learning more about personal finance, learning ways that you can confidently manage plan and invest your money, follow my new account money, confident club, there are zero followers. So you will be the first moving on to my objective for how to Switzerland, how to Switzerland is my second YouTube channel. And yeah, it is kind of my fun hobby channel where I post like, you know, a little bit more lifestyle stuff. It's basically everything about my life here in Switzerland. So this is sort of my hobby channel, but I'm still going to set some goals and set my objectives and key results because it just helps me stay on track. And my overall sort of action to reach this objective is to post one video per week and have fun. I have to remind myself sometimes that this is just my fun channel, where I don't stress too much over, um, you know, things it's just super casual and that's kind of how I want to remind myself to run the channel and just not worry about it. My key results for that channel are very simple. I'm measuring my results in subscriber growth as well here. So I have in Q1 hitting 75,000 Q2, 85,000 Q3 95,000 Q4 100,000, which would be really exciting for me because then I would get that silver play button. I have like the OG silver play button here. They don't even make these anymore. Um, so it'd be really cool to have the new one for the how to Switzerland channel. And I know a lot of people really enjoy that channel people that are moving to Switzerland, find it very, very helpful. So I want to continue to deliver some fun and casual yet informative videos over there. Let's move on now to the personal goals. I have two major objectives here in the personal goals category. My first objective is to complete my application for Swiss nationalization. I have actually qualified for Swiss nationalization for quite some time now, but I have not managed to submit my application, which is really a pity because this whole process takes quite a long time. It's just something that keeps getting pushed and pushed and pushed to the back. So I said, you know what? This is going to be a goal this year. I need to break it down. I need to hold myself accountable because even just getting started is a huge step in the right direction. So in Q1, I want to collect all the information and paperwork that I need from the immigration authorities. And I also need to pass the required German exam. And I want to point out here that I said, pass required German exam. That is a key result. That is a measurable result. I pass the exam. I have it in my hand. I didn't just write down study German. That's not a good goal. That is not a key result. That is measurable. And to be honest, I have been doing that for a long time, probably for one year, I've been writing study German on my to-do list or on my life admin lists or whatever, just writing study German. I should study German today this week and it never happens. So I'm going to set a little bit stronger results for myself here of passing the required German exam, because that means even if I don't feel a hundred percent ready, I'll make sure that in Q1, I go take that exam and try my hardest to pass it. So, as you are writing your key results, make sure that you are writing things that are very specific and measurable, this is not the time to be general and sort of up in the clouds. That's kind of where you want to think for your objective. It's okay to start a little bit broader and then narrow that down into a clear objective. And in the key results, you should be super specific and make sure that they are measurable results. Just like here in quarter two, I said, I'm going to submit a completed application, not work on the application, not try to get it submitted, not work on my submission, but actually submit the completed application that is measurable. It means that there's a stamp on the envelope and it is off and away. My second personal goal or objective is to increase my finance and investing knowledge and the key activity I need to do in order to reach that is to read the financial times every day and read for 30 minutes in an investing book. I just signed up for the Financial Times newspaper. And this was a Christmas present to myself. It's quite expensive to get the financial times delivered to your house here in Switzerland. But I think it's something that I really want to learn more about and I really want to stay up to date. So I'm really excited about getting that newspaper. So I definitely plan on that every day in the morning. And then at night I want to read for 30 minutes and an investing book. And my key results are very simple as well. I have for Q1 three books finished Q2 6 books, Q3, 9 books, Q4 12 books. So that is 12 books total for the year, which would definitely be a record for me. I know if I commit to reading 30 minutes a day would probably be quite more than 12 books for the year, but I think I feel the most comfortable putting that 12 books number there for now. Okay. Financial goals. I'm actually going to skip because this is getting long and I'm going to go over that with you in another video. So stay tuned for my 20, 21 financial goals, but we are going to jump down now into the health goals. I have one very simple one related to tennis. I have been on, not a health journey, but a tennis journey for a few years now trying to learn tennis. It's just a great lifelong sport that I really want to be decent at. So I set my objective to be able to play tennis properly, you know, be confident in my tennis skills and be able to actually enjoy a game. So in order to do this, I think it's important that I try to play tennis once a week. My key result for the first quarter is to have an increased fitness level and understanding of the basic swings. So when I'm running around the tennis court, I'm not getting so drained so quickly as right now, I'd like to feel an increase in my fitness level. So I know that's kind of generic, but for me, I know what that means. I just need to be able to run around and feel a bit athletic and not feel like I'm dragging myself all over the courts. And in the second quarter, I want to understand tennis rules because I really never bothered to learn them. I never really learned them in our tennis lessons, maybe some basics, but nothing really too detailed. So I would love to actually understand the tennis rules by the second quarter and have improved my, my swings, you know, actually feel a bit confident in them and feel like I'm gaining some, some skills. And also in the second quarter, I would like to attend a tennis camp. Maybe I can find a summer tennis bootcamp or something like that to attend. And in the third quarter, I would like to be able to play proper tennis and actually be able to keep score. And by the end of the year, it would be great to be so comfortable with my skill level, that I could even sign up for like a beginner adults, tennis tournament or something like that. So this is a very lofty goal for me. This is probably the one I'm the most nervous about, but I need to set some ambitious targets. So that is it for my 2021 goals. I really hope that you found this system helpful or inspiring in some way. I had a pretty difficult year in 2020, and I didn't really hit many goals whatsoever. So I'm really looking forward to a fresh start and the new year where I can just kind of shift my mindset. Of course we have no idea what's going to happen in the new year. And even if I don't hit these things, it's totally okay. The point is I'm setting goals and I'm working in the right direction. And I have something to strive for because in 2020, I didn't really, I kind of gave up on that. You know, so no matter what comes in 2021, I definitely want to make more out of my time. And I want to try to get the most out of the year, even though it's definitely not going to be in the easy breezy year. As I mentioned earlier in this video, I am currently using my new year's break to gain a new skill over on Skillshare. I definitely consider myself a lifelong learner and I love Skillshare because it is an online learning community with thousands of inspiring classes, for creative and curious people on Skillshare. There are so many ways you can explore new skills, deepen your existing passions and get lost in creativity. So whether you want to learn about cooking or houseplants or building a personal brand or getting started on YouTube big, definitely have a class for you. I'm currently in the middle of an amazing class called finding Instagram success, building an account. People care about the host of the class. Taylor Lauren is amazing. She is really inspiring and just a really engaging teacher. She has grown accounts for some really big brands and celebrities. So she is just a wealth of knowledge and skill share is specifically for learning. So you don't find any ads over there and they're always launching new premium classes. So I find it really great to just log in and check out what they have. I've always find something new to discover and learn. And the first 1000 of you to click the link in my description box, you'll get a free trial of Skillshare premium. And if you enjoy the trial and you want to stay a part of the Skillshare community, it is under $10 a month with the annual subscription. If you liked this video, check out this one where I share with you seven bad money habits to break before the new year, see you over there.

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